Category: Blog


  • When the Mission Becomes the Institution

    “Too big to fail“. We say it about banks. A bank gets reckless, starts to collapse, and someone rescues it anyway. Not because it earned it. Because too much now depends on it staying open. That’s what happens to any institution once it gets large enough to be worth protecting. You’ve felt the same reflex…

  • Why Redundancy Is Not an Objective Evaluation

    A few months before the role disappears, there usually are signs. A routine meeting gets cancelled for no reason. A project we’re on gets quietly handed sideways. An email thread we used to be copied on no longer includes us. We explain the signs away on the company’s behalf. Something urgent. Busy quarter. Last-minute change.…

  • Websites I wish still existed

    There is one website I’ve been mourning for more than a decade now. I was on it between 2011 and 2012, and I still keep its ashes in a proverbial urn. 43 Things. Apparently, it was a nod to The Hitchhiker’s Guide to the Galaxy. Specifically, a reference to the answer to the Ultimate Question…

  • Meet the Person Behind the Work

    Something starts to shift when you pay attention long enough. The script you were handed, school, degree, career ladder, institutional safety net, all of it stops feeling like the way to go. Things stop adding up. The life promised doesn’t materialise. I’m Rudiano. Across the Rudiverse, whether that’s the essays at rethinkcreative.online, the analytical deep…

  • Why French Entrepreneurs Leave France

    I was a sole trader in the UK for years. It wasn’t exactly simple, but its logic was legible. You build something, and you get taxed on what it earns after costs are deducted. The structure had friction, but it had a shape you could work with. When I looked seriously at continuing that in…

  • Something to know before visiting my country

    We don’t have winters here in Guadeloupe. It’s a small Caribbean island of almost 400,000 people, affectionately called “Gwada” by the locals. We have two distinct seasons: the dry Carême and the wet Hivernage. But no matter the month, we have sun all year round and beaches on every side. One of my favourite places…

  • Creating Alone Will Make You Doubt Everything You Actually Know

    You have been tweaking the same thing for longer than you care to admit.  You keep second-guessing it, adjusting, pulling back, adjusting again. You can’t leave it alone. Is this you? What if the problem isn’t with your creation? What if the real problem is that there is nobody around who understands enough to tell…

  • Animals I wish I could have as pets

    Long story short: I want all the pets. In fact, in my imagination, I pretty much already have them. In my short stories, I vicariously own a whole barn, complete with goats, horses, donkeys, chickens, a cat, a dog, and it seems to welcome a new animal every so often. I love animals. In real…

  • Nobody Should Have Asked You That Yet.

    I can’t remember exactly when I was first asked what I wanted to do with my life. I don’t mean the whimsical question we ask toddlers for fun. I mean the time when that question carried real, heavy consequences. Sixteen? Seventeen? Do you remember when that question was put to you? Perhaps, like me, you…

  • Stop fetishizing the struggle. Do this instead.

    Most of us have been in that room. Or on that call. The interviewer asks one of their stock questions: “tell me about a time you faced a significant challenge.” I’m willing to bet that your answer is right there, already thought out, rehearsed, ready to go. Now try to remember the last time you…